Introducing: Afina

Villeroy & Boch sent this email to their subscribers on January 06, 2025.

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VILLEROY & BOCH

DINING & LIFESTYLE

Meet Afina

Combining sophisticated elegance with highly functional tableware. Inspired by the gentle patterns of concentric sunbeams.

SHOP AFINA

From renowned designer Christian Haas

"With the Afina collection, I wanted to create an object for a world that is becoming increasingly digital. Afina is a tactile experience with an exceptional design. The relief, the raised rim and the exciting flowing shape add a sensory experience to everyday life. At the same time, the exceptional shape of the plates, a completely new design, gives the porcelain a floating appearance."
- Christian Haas
Renowned industrial designer; Red Dot Design Award winner and the Elle Decoration International Design Award winner

LEARN MORE

Understatement in its most beautiful form, the Afina collection features delicate, tactile lines along the rims of the dinnerware. It’s striking, yet minimalist.

The most striking aspect of Afina is its shape: the raised rim creates an exciting silhouette that shows the modern coupe shape in a completely new light.

The unique positioning of the base causes a fascinating shadow effect that makes the porcelain almost appear to float.

Show us your style with Villeroy & Boch! Use #myvilleroyboch for a chance to be featured on our @villeroybochusa Instagram page. Plus, every month, one lucky person who tags us in their V&B photos will win a special prize!

EXPLORE MORE!

Discover more products

in our online shop.

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On all orders of $99+

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Inspired by the gentle patterns of concentric sunbeams. https://click.loyalist.villeroy-boch.com/?qs=61ac11f98d4f43a222df73ddb1b9f768545f59b9344e004792c3b1a17643eded507f02e59d31d282b135c344a39419417fa35620992f63b63c4a9c5ca39ce278 SHOP AFINA https://click.loyalist.villeroy-boch.com/?qs=61ac11f98d4f43a222df73ddb1b9f768545f59b9344e004792c3b1a17643eded507f02e59d31d282b135c344a39419417fa35620992f63b63c4a9c5ca39ce278 From renowned designer Christian Haas https://click.loyalist.villeroy-boch.com/?qs=61ac11f98d4f43a222df73ddb1b9f768545f59b9344e004792c3b1a17643eded507f02e59d31d282b135c344a39419417fa35620992f63b63c4a9c5ca39ce278 "With the Afina collection, I wanted to create an object for a world that is becoming increasingly digital. Afina is a tactile experience with an exceptional design. The relief, the raised rim and the exciting flowing shape add a sensory experience to everyday life. At the same time, the exceptional shape of the plates, a completely new design, gives the porcelain a floating appearance."Christian Haas Renowned industrial designer; Red Dot Design Award winner and the Elle Decoration International Design Award winnerhttps://click.loyalist.villeroy-boch.com/?qs=61ac11f98d4f43a222df73ddb1b9f768545f59b9344e004792c3b1a17643eded507f02e59d31d282b135c344a39419417fa35620992f63b63c4a9c5ca39ce278 LEARN MORE https://click.loyalist.villeroy-boch.com/?qs=61ac11f98d4f43a222df73ddb1b9f768545f59b9344e004792c3b1a17643eded507f02e59d31d282b135c344a39419417fa35620992f63b63c4a9c5ca39ce278 Understatement in its most beautiful form, the Afina collection features delicate, tactile lines along the rims of the dinnerware. It’s striking, yet minimalist. https://click.loyalist.villeroy-boch.com/?qs=61ac11f98d4f43a222df73ddb1b9f768545f59b9344e004792c3b1a17643eded507f02e59d31d282b135c344a39419417fa35620992f63b63c4a9c5ca39ce278 The most striking aspect of Afina is its shape: the raised rim creates an exciting silhouette that shows the modern coupe shape in a completely new light. https://click.loyalist.villeroy-boch.com/?qs=61ac11f98d4f43a222df73ddb1b9f768545f59b9344e004792c3b1a17643eded507f02e59d31d282b135c344a39419417fa35620992f63b63c4a9c5ca39ce278 The unique positioning of the base causes a fascinating shadow effect that makes the porcelain almost appear to float. Show us your style with Villeroy & Boch! Use #myvilleroyboch for a chance to be featured on our @villeroybochusa Instagram page. Plus, every month, one lucky person who tags us in their V&B photos will win a special prize! EXPLORE MORE! https://click.loyalist.villeroy-boch.com/?qs=61ac11f98d4f43a2fdd10d4d538c69ea83e393493d9b1066c47cf13ebb09f9b61acefdcbcc575e9183716a5defe81d575055c482702828f9dade9aa3af4315bf https://click.loyalist.villeroy-boch.com/?qs=61ac11f98d4f43a28fbf1184e47587a0a75e36141e487f9241cc02afc89628f3b202eaf683e26fd83f4bd7891fa3dfe7ae2f03919de08546f6ad268fc0358e81 https://click.loyalist.villeroy-boch.com/?qs=61ac11f98d4f43a25f0e2b9edc072b3ec9de4457a99c755a77db9c200fa7091866e39f0f536ed021381a2a7e30cd5032b1f65e9999e1ea939f903d8d774928e6 https://click.loyalist.villeroy-boch.com/?qs=61ac11f98d4f43a29b7f691ebb2ced86153a324a23774a73e54af9a839cfdd64358d35245b0ecca96586e97f1a2e6c9e8720c59ae5951970d705f3442d330bda Discover more products in our online shop. https://click.loyalist.villeroy-boch.com/?qs=61ac11f98d4f43a29afe3c9ee7c21387df9a4a14f5f607de5d4ed49656f7f1df2b7a7798641f8b8f400cf9f3c10a529f59fddd1c81ad1327da37e6f9168c9802 Online shop Your Benefits Free shipping On all orders of $99+ Exclusive offers for members only Early access to promotions and new arrivals, additional benefits for My Club members Direct from manufacturer Premium quality products directly from the manufacturer Qualified service Personal consultation available with experienced representatives Follow us on https://click.loyalist.villeroy-boch.com/?qs=61ac11f98d4f43a2592cc554cfa36870415c8d1a5e4e380581a76cdc98c195b49405e274508a4721a701448a4c6a28eedcebd3a28c9b126d9a068b00bb91489c https://click.loyalist.villeroy-boch.com/?qs=61ac11f98d4f43a2fb55dafabf435fa1744f0098dc53d6a2fe6afe6c80bc82c7aeeb52319e66cd4f1fd9e172d266efd05f03517a293d4e863cb55011ea1a7562 https://click.loyalist.villeroy-boch.com/?qs=61ac11f98d4f43a2e181db97a7495e3a7378fa42416770daf416a2cd68a4832cb6d98d192db892804746b6eb3c9aca0721d6ce0857d9b75dbc770d50581a86ee https://click.loyalist.villeroy-boch.com/?qs=61ac11f98d4f43a2b7e994eb95cf18652986b24de3127ccceb80d4f28e898d00763c81c21f981ed8d330d359ad1ef5997a651804430155f057eb4bcc58a04198 (c) Villeroy & Boch Group 2025 This newsletter has been sent to mailto:xxx@gmail.com?subject= xxx@gmail.com . 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