Layer Up, Then Bottoms Up.

YETI sent this email to their subscribers on September 27, 2024.
Classic barware and new apparel for when the mercury drops.
 
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YETI®
This Week At YETI
Some call them fan-favorites, we call them classics. Raise a glass of the strong stuff with barware in one of our most iconic colors. If that doesn’t warm you up, we’ve got a brand new lineup of sweatshirts and hats to hold off the cold.
SHOP NEW ARRIVALS
SHOP NAVY BARWARE
We'll Drink To That
BARWARE
Pour one out in Navy — the classic color that’s sticking around as long as the good times are.
SHOP NOW
Layer Up Like A Legend
Hoodies and beanies to reach for when the wind’s howling, the stars are out, and the fire’s just for show.
Layer Up Like A Legend
  1. WETLANDS LOGO BADGE FLEECE HOODIE
  2. SCRIPT BUILT FOR THE WILD® FLEECE HOODIE
  3. BUILT FOR THE WILD® FLEECE HOODIE
  4. YETI® BADGE BEANIE
  5. YETI® POM BEANIE
SHOP NEW APPAREL
Travel The World
WITH YETI & MODERN ADVENTURE
We’re looking for some new travel buddies to join us on one of four bucket list worthy adventures. You in?
LEARN MORE
It's Taku Time
Japanese angler Takumi Ito brings a rarely seen element back to the cutthroat sport of bass fishing in this all‑new YETI® Presents film.
WATCH NOW
MEET TAKUMI
Built For The Wild
COOLERS
DRINKWARE
BAGS
CARGO
CUSTOM
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Text-only version of this email

Classic barware and new apparel for when the mercury drops. --> ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ YETI® ( https://www.yeti.com?lid=psdhci44u64k&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=yeti-logo ) This Week At YETI ( https://www.yeti.com/drinkware/barware?lid=lt4fuupvc0sq&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=hero-img&prefn1=color&prefv1=Navy ) Some call them fan-favorites, we call them classics. Raise a glass of the strong stuff with barware in one of our most iconic colors. If that doesn’t warm you up, we’ve got a brand new lineup of sweatshirts and hats to hold off the cold. SHOP NEW ARRIVALS ( https://www.yeti.com/collections/featured/new-arrivals?lid=i41e9ubfm5ra&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=new-arrivals-main-cta ) SHOP NAVY BARWARE ( https://www.yeti.com/drinkware/barware?lid=ma170u7n8uic&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=navy-main-cta&prefn1=color&prefv1=Navy ) We'll Drink To That BARWARE Pour one out in Navy — the classic color that’s sticking around as long as the good times are. ( https://www.yeti.com/drinkware/barware?lid=l8wpshw1tiyv&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=navy-barware-img&prefn1=color&prefv1=Navy ) SHOP NOW ( https://www.yeti.com/drinkware/barware?lid=psa42aiw3stu&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=navy-barware-cta&prefn1=color&prefv1=Navy ) Layer Up Like A Legend Hoodies and beanies to reach for when the wind’s howling, the stars are out, and the fire’s just for show. Layer Up Like A Legend ( https://www.yeti.com/apparel?lid=traywn509a2c&&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=layflat-apparel-img )WETLANDS LOGO BADGE FLEECE HOODIE ( https://www.yeti.com/apparel/sweatshirts/21023007288.html?lid=unv3ecuw7y3g&&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=wetlands-hoodie-name-link )SCRIPT BUILT FOR THE WILD® FLEECE HOODIE ( https://www.yeti.com/apparel/sweatshirts/21023007277.html?lid=5vc4lvajwjuq&&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=script-hoodie-name-link )BUILT FOR THE WILD® FLEECE HOODIE ( https://www.yeti.com/apparel/sweatshirts/21023007265.html?lid=57zh2op9obew&&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=badge-hoodie-name-link )YETI® BADGE BEANIE ( https://www.yeti.com/apparel/hats/21023007324.html?lid=7a5gq2ic2s00&&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=badge-beanie-name-link )YETI® POM BEANIE ( https://www.yeti.com/apparel/hats/21023007321.html?lid=3k8zwbgkclkg&&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=pom-beanie-name-link )SHOP NEW APPAREL ( https://www.yeti.com/apparel?lid=4whwvqvmnprp&&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=layflat-apparel-cta ) Travel The World WITH YETI & MODERN ADVENTURE We’re looking for some new travel buddies to join us on one of four bucket list worthy adventures. You in? ( https://modernadventure.com/1/yeti/?lid=cs08z1y9b7cn&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=modern-adventure-img ) LEARN MORE ( https://modernadventure.com/1/yeti/?lid=p89dskgt2s01&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=modern-adventure-cta ) ( https://www.yeti.com/stories/taku-time.html?lid=7nkh2qvs16mg&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=content-img ) It's Taku Time Japanese angler Takumi Ito brings a rarely seen element back to the cutthroat sport of bass fishing in this all‑new YETI® Presents film. WATCH NOW ( https://www.yeti.com/stories/taku-time.html?lid=9ku4kej0sgpa&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=watch-content-cta ) MEET TAKUMI ( https://www.yeti.com/stories/ambassador/takumi-ito.html?lid=lzyyz9gnze2v&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=ambassador-content-cta ) Built For The Wild ( https://www.yeti.com/collections/featured/new-arrivals?lid=ywvfwsq4nocb&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=bftw ) COOLERS ( https://www.yeti.com/coolers?lid=px31fzfbqv80&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=crm-coolers ) DRINKWARE ( https://www.yeti.com/drinkware?lid=bt5j122jixg1&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=crm-drinkware ) BAGS ( https://www.yeti.com/bags?lid=ujqwc5gvver2&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=crm-bags ) CARGO ( https://www.yeti.com/cargo?lid=5gng9qz8znj8&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=crm-cargo ) CUSTOM ( https://www.yeti.com/customize/by-product?lid=yaypbhoga0sb&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=crm-custom ) YETI STORE LOCATIONS ( https://www.yeti.com/yeti-store-locations.html?lid=etua582qywc9&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=crm-store-locations ) Instagram ( https://www.instagram.com/yeti/?lid=fs3nice9lm4r ) Facebook ( https://www.facebook.com/YETI-91454100943?lid=jhjmdhjikall ) YouTube ( https://www.youtube.com/user/YetiVideos?lid=zdezl91qqrtq ) Tiktok ( https://www.tiktok.com/@yeti?lid=7fo9j22wba96 ) YETI ( https://www.yeti.com?lid=w8odtfd80yzs&utm_source=braze&utm_medium=email&utm_campaign=20240927_email_ff_product-multi-category_WeeklyWrap09272024-navy-barware-fall-apparel-launch-2024-modern-adventure-launch-2024_multi-category_base&utm_term=&braze_id=66da9c24feec582ad5da7c8f&utm_content=yeti-footerlogo ) ©2024 YETI Coolers, LLC. 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